.

Two new designs inspired by traditional craftsmanship and the natural world. Developed and made in-house, both are available as fabric, wallpaper, and cushions.

“Our new collections draw inspiration from a traditional needlepoint technique and distinctive corals found on a tropical island. Our designers have taken these very different sources of inspiration and created bold patterns full of movement, texture and contrast that respect and reflect their origins, yet are wholly and uniquely Fermoie.” Tom Helme, co-founder, Fermoie

Coral

Inspired by the intricate forms of bleached coral fragments found along a Fijian shoreline, Coral explores the distinctive radial structure of honeycomb coral. Observed, drawn, and refined in the studio, these natural forms are translated into a gently ordered repeat with an almost floral quality. Subtle variation in tone and texture echoes thechanging play of light across the coral’s surface, bringing depth, softness and quietmovement to the design. Coral brings an organic rhythm to an interior. Its colourways have been carefully refined tosit naturally within the wider Fermoie collection, complementing plains, stripes andpatterned designs alike. Each Fermoie design begins on paper, where the full repeat is drawn by hand before being translated to cloth. Every colourway is individually developed and refined by eye, withpalettes carefully edited to achieve harmony across the wider Fermoie collection. Designed and printed in-house in Marlborough, Wiltshire, our production process combines proprietary color-mixing with carefully adapted printing techniques and water-based pigments to preserve the depth, texture, and character of the original artwork. The result is a fabric with depth, tactility and quiet character, reflecting the artistry and craftsmanship that define Fermoie

Flame Stitch

Flame Stitch reinterprets the traditional needlepoint embroidery pattern firstpopularised during the seventeenth and eighteenth centuries, where repeating steppedstitches create the distinctive rhythm of flickering flames. Through hand drawing and careful studio refinement, the familiar zigzag softens with subtle variations in scale and line. The result retains the movement and structure of the original while introducing a quieter, more contemporary character. Flame Stitch brings rhythm and texture to an interior. Its colourways have been carefullyrefined to sit naturally within the wider Fermoie collection, complementing plains, stripesand patterned designs alike. Each Fermoie design begins on paper, where the full repeat is drawn by hand before being translated to cloth. Every colourway is individually developed and refined by eye, withpalettes carefully edited to achieve harmony across the wider Fermoie collection. Designed and printed in-house in Marlborough, Wiltshire, our production process combines proprietary color-mixing with carefully adapted printing techniques and water-based pigments to preserve the depth, texture and character of the original artwork. The result is a fabric with depth, tactility and quiet character, reflecting the artistry and craftsmanship that define Fermoie.